CLIENT: SUNKIST FUN FRUITS
ASSIGNMENT: WILD THINGS LOYALTY PROGRAM
CONTRIBUTION: CONCEPT WORK COLLABORATION + ILLUSTRATION + PRODUCTION
with FREELANCE PORTFOLIO: CD CAROL LEVY, CD and WRITER: CHRISTINE FORSYTH
SUNKIST FUN FRUITS® WILD THINGS CLUB was a kids' loyalty program developed with an educational and environmental element that appealed to kids and parents alike! SAFARI SAM and animal friends were conceived, along with mailings of passports, stickers and activities that involved learning about animals in a fun way. magazine ads, and promotional items for giveaways were part of this program that helped raise consumer awareness for wildlife charities, and FUN FRUITS® too.
FUN FRUITS® WILD THINGS CLUB | MAGAZINE AD AND ACTIVITY PAGE
FUN FRUITS® WILD THINGS CLUB | COLOURING PAGES
